Careers at Toehold

At Toehold quality and innovation are the lifeblood of everything we do, so we welcome young and dynamic professionals who are meritorious and passionate about excellence and service. In lieu we offer a work environment that is open, involving, creatively satisfying, and immense fun! Review our open positions and apply for a suitable one if you don’t want to leave your heart behind when you go to work every day!

Open Positions

Write to with the Job Code in the subject line.

Content Strategist - Social Media

Job Code:
Position Type:
Full Time

To be picked, you must show a flair for creative writing, a devotion to grammar approaching mania, and an unabashed affinity for social media.

If your blood has more words than platelets and you prefer punctuation to popcorn; if you can express a lot in a little, apply forthwith, for we’ll need you to make masterplans for:

  • topical blogs, listicles and features
  • social media and other marketing copy
  • video scripts and other related material

Some skills you will need to possess to dispatch your duties with elan are:

  • impeccable written English
  • a flair for creative writing
  • ability to research independently and learn about subject matter
  • an unabashed affinity for social media

Familiarity with travel and photography is not necessary but will be an asset, and so will be intimacy with WordPress.

Digital Marketing Specialist - PPC

Job Code:
Position Type:
Full Time
3 to 5 years

Role Responsibilities and Description:

The marketing specialist will be in charge of developing and executing a paid media plan across digital channels such as Facebook and Google to facilitate growth by bringing in and converting leads at the most optimum costs and scale.

If you’re a marketeer who understands how to plan and execute campaigns across digital platforms while ensuring marketing ROI metrics are met, do apply. Being passionate about wildlife, travel or photography is an added bonus, but not a must.

Here’s what you’ll do in the role:

  • Devise, develop and implement the company’s marketing strategies across paid and earned digital media for all business-verticals of Toehold, viz. Photo Travel, Academy, Camera Rent, Vacations and Outdoors.
  • Coordinate and collaborate effectively with the sales and calling teams to ensure that leads are being catered to, and improve lead quality
  • Analyze campaigns, spends and performance regularly and optimise campaigns based on learning.
  • Own the paid-media funnel, experiment with forms, funnel structures and touch points across the funnel in which we speak to consumers
  • Own the marketing budget and ensure the leads, conversion and marketing ROI metrics are met within the stipulated budget.
  • Develop effective marketing-strategies to ensure repeat consumers.

To do all this and more, we need you to have:

  • A degree in business management or marketing.
  • At least three years’ experience in executing digital marketing campaigns across Facebook, Google and email campaigns.
  • Demonstrated record of high performance and quantifiable achievement.
  • Excellent oral and written communication, and presentation and interpersonal skills.
  • Excellent analytical ability.
  • Flexibility about working alone, or as a part of a team.
  • Ability to be organised and deliver within defined deadlines.